Customer Spotlight: Dominik, the Personal Trainer
Today we introduce you to Dominik, a freelance personal trainer and our very first customer.

Empathy has always been a major part of Dominik's life – because in his view, it's the only way to build good relationships. And those relationships are essential in his work as a personal trainer. Dominik loves sharing his knowledge and experiences with his clients in sport, health and mental strength, aiming to take their quality of life to the next level.
Fundamental to maintaining these relationships are personal touchpoints such as shared workouts and 1:1 meetings – where current progress and future plans are discussed. But as we all know, the pandemic threw a wrench in the works.
During the difficult times of Covid-19, that kind of direct contact became harder than ever. Dominik therefore had to rethink his approach and find ways to sustainably maintain client relationships without face-to-face interaction.

The first step was sharing his training sessions live online with his community. But since not everyone was always available at the same time, something more long-term was needed. He asked around his circle of friends and came across kula. Having his own app? That was an idea Dominik had been thinking about for a while. Jules, kula's founder, and Dominik soon met to map out the goals and needed features. Any initial concerns that an app might be out of his financial reach were quickly put to rest by Julian and the kula concept.
After a few Zoom calls and meetings, the first test version of Dominik's own app was ready for download on the App Store. His app allows Dominik to maintain regular contact with his clients – without any time or location clashes.
-> By the way, are you a fitness trainer, personal coach or in the health & fitness space? Sign up for our beta and tell us what the ultimate "killer feature" should be for your own app! Sign up for free now!
Version 2.0 is already on the way. Dominik can easily edit his clients' training plans individually from home, adjust them as needed and publish them in the app. Users can also optionally purchase a recipe book with lots of delicious, easy-to-prepare meals in the app – aligned with the nutrition plans Dominik continuously tailors to each client.
We at kula were really glad to work with such a great first customer. As a startup, you need a high level of trust from customers – and according to Dominik, that trust was absolutely worth it. This confidence motivates us tremendously to keep working on the democratisation of app development. All in all, Dominik has gained extra time to grow his business while also strengthening the loyalty of his clients. A true win-win.
"A winner is just a loser who tried one more time" – Dominik A.
Visit Dominik's website at: https://da-personaltraining.at
Download his very first app for iOS – Version 2.0 coming soon 😎